Negotiation is a part of our everyday life. Negotiation is a skill involving analysis and communication that everyone can learn. This chapter reflects on the ten best practices for negotiators who want to improve the negotiation skills. They are:
1. Be prepared
2. Diagnose the fundamental structure of the negotiation
3. Identify and work the BATNA
4. Be willing to walk away
5. Master paradoxes
6. Remember intangibles
7. Actively manage coalitions
8. Savor and protect your reputation
9. Remember that rationality and the fairness are relative
10. Continue to learn from you experiences
In conclusion, negotiators that take time to pause and reflect on their negotiations will find that they continue to refine their skills and that they remain sharp and focused for their future negotiations.
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